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Easy to Use Software and Smooth Implementation Make
Software Transition Painless
PROVO, Utah, February 8, 2006 - THINK Subscription, the
leading provider of subscription management and fulfillment software, today
announced that RMIT Publishing has gone live with THINK Enterprise, THINK
Subscription's subscription management and e-commerce fulfillment solution.
Publishing more than 70 index databases, 5 plus text databases and many
hundreds of individual titles, RMIT, the leading electronic publisher of
Australian content, is using THINK Enterprise to simplify order processing and
expand web subscription capabilities. Now with THINK Enterprise live and
powering RMIT's publications, the company looks forward to an increase in
profits and productivity.
"Before we started using THINK Enterprise, we were running two databases - one
for our books business and one for online subscriptions," said Judith Scott,
publishing system administrator and customer service manager at RMIT. "Our old
subscription management system was unable to cope with complex orders, we had
no real tracking system, and renewal notices, which are at least 50% of our
revenue, were being written one by one."
With implementation of THINK Enterprise complete, RMIT is now
capable of processing subscription orders, renewals, offers, promotions,
billing and payments in a matter of seconds. In addition to serving as the
transaction engine for RMIT, THINK Enterprise acts as a business intelligence
repository, enabling management to create hundreds of reports from sales data
to make sensible renewal projections. Best of all, Scott described the
installation of THINK Enterprise as a smooth and easy process.
"Business losses due to inefficient software can be frustrating," said Mark
Henley, VP of International Sales, THINK Subscription. "And even more
discouraging can be losses in productivity due to the implementation of a new
software platform. Our goal is to provide customers with a software program
that is both state of the art and easy to use."
About THINK Subscription
THINK Subscription is a leading provider of subscription management and
fulfilment software to publishers, application service providers (ASP), and new
media vendors. Founded in 2004, THINK Subscription has positioned itself as one
of the largest and most innovative providers of subscription software through
its acquisition of Sandlot Corporation. THINK Subscription supports some of the
world's best-known publishing businesses including Blackwell Publishing,
Cambridge University Press, Johns Hopkins University Press, Nature Publishing
Group, Palgrave Macmillan and RMIT Publishing. Additional information about
THINK Subscription is available at www.thinksubscription.com.
About RMIT Publishing
RMIT Publishing is Australia's
leading electronic publisher of Australian content for the education, research,
and business sectors. Since 1990, when the first CD-ROM compilations of
bibliographic indexes were published under the Informit imprint, RMIT
Publishing has established itself as an authoritative source of reference and
research content both online and in print.
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